• Goodman Mooney

    Brand Advocates & Business Lawyers

  • What We Do

    Because an Idea, Scribbled on a Napkin, Can Turn into a Billion Dollar Business

    Goodman Mooney takes pride in providing the highest quality of service in transactions and litigation matters.

    With over twenty years of experience, we represent a number of high-profile clients in apparel, beauty, music, sports and sports entertainment as well as media professionals in practice areas including, but not limited to:

     

    Trademarks & Intellectual Property

    Copyrights

    Internet Law

    Unfair Competition

    Trade Secret

    False Advertising

    Business Litigation

    Corporate Law & Formation

    Contracts and Licensing

    New Media Law

    Global Brand Protection

     

  • Who We Are

    Twenty Years of Working Together Resulting In Long-Term Client Relationships

    "An excellent attorney providing high quality counsel and proactive and effective IP protection strategies." Eric Hohl, President, Too Faced Cosmetics

    Amanda Mooney, nee Amanda McLaughlin, is a Founding Partner with the firm focusing primarily on US and international intellectual property and corporate matters, including:

    • Business formation and compliance
    • Brand protection, advertising and media law (compliance, terms and privacy policies, copy review)
    • Trademark prosecution and enforcement
    • International portfolio management, copyright protection and domain name disputes. 

    Amanda has a great deal of experience in the consumer goods and cosmetics sector and has served as outside general counsel to Estee Lauder subsidiary Too Faced Cosmetics for since 2007.

     

    Amanda is also adept at negotiating and drafting a wide range of corporate contracts, including:

    •  License ,endorsement, sponsorship and agency agreements related to software, creative, media, public relations and production.
    • Agreements and contracts related to artists, musicians, athletes and commercial photographers. 

    Amanda’s experience in the business sector as Counsel, Legal and Business Affairs at Boost Mobile, a subsidiary of Sprint, affords her a well versed sensibility that benefits her clients.

     

    Amanda is keenly familiar with the changing landscape of advertising and media law and has been featured in numerous publications on the legal challenges presented by social media and the internet. Her passion for apparel and beauty products has rendered Amanda an excellent fit as legal counsel for various up and coming brands. Amanda also enjoys working with the action sports sector, a field she grew particularly knowledgeable in while handling sponsorships and endorsements for Sprint subsidiary, Boost Mobile

     

    Born in Glasgow, Scotland, Amanda graduated from the University of California, San Diego with a Bachelor of Arts in Political Science where she received Eleanor Roosevelt College Provost’s Honors. Amanda obtained her Juris Doctorate at the University of San Diego, School of Law and obtained a Diploma in International and Comparative Law at Magdalen College, Oxford University.

     

    Amanda was selected by Super Lawyers as a Rising Star for 2012, 2013, 2014 and 2015; a distinction awarded to just 1.5% of attorneys in the state. She has also been named as one of Southern California's top female attorneys by Los Angeles Magazine as well as Orange Coast Magazine in 2012, 2013, 2014 and 2015.

     

     

     

    "An outstanding lawyer with a passion for IP Law" Brian Gurwitz, Esq: Criminal Defense Lawyer & Former Deputy District Attorney

    Eric Goodman is the managing partner at the firm and has extensive experience in the fields of information technologies and brand protection.

     

    His practice focuses on:

    • Transactions and litigation involving trademarks
    • Copyrights, trade dress, trade secrets, unfair competition, false advertising and contract disputes for brand owners manufacturers, retailers and distributors
    • New Media Law in Sports & Entertainment

    Eric is admitted to practice law in the State of California, the Federal Court for all districts of California, as well as the Federal Court of Appeals for the Ninth Circuit, and the Court of Appeals for the Federal Circuit.

     

    Prior to becoming an highly rated and recommended attorney, Eric specialized in information technology (IT) consulting and formed an e-commerce company distributing specialty music and videos for the action sports market. At the same time, Eric launched a snowboard distribution company serving wholesalers around the world and worked with acclaimed sports agent Leigh Steinberg. Since then Eric has worked with San Diego Padres owner Jeff Moorad regarding the securing of domain names and protecting the right of their professional athletes along with brand representation for high-profile athletes and musicians.

     

    An Orange County native, Eric graduated from Pepperdine University where he earned his Bachelors of Science degree in business management. From there, Eric graduated with honors from Whittier Law School and is published in the in the Journal of Art and Entertainment Law.

     

    Eric has been a speaker at numerous seminars concerning brand protection and related business matters. He is a member of the International Trademark Association, American Intellectual Property Law Association, the Orange County Jewish Bar Association, and the Orange County Patent Law Association.

     

     

     

  • Testimonials

    Don't Take Our Word For It

    Perfect Choice

    Speaks to you in Layman's Terms

    I was referred to Amanda from a friend who is also a client of hers. Amanda has lived up to all of the great things I heard about her. If you are looking for an intelligent, caring, thorough Attorney who speaks to you in laymans terms then she is undeniably the perfect choice!

    Legal Needs

    Flawless & Exceptional

    My company retained Amanda for trademark work, and by virtue of that, she moved into helping us in many other areas of business. The trademark work was flawless, and the general counsel type of work she did was exceptional. She has a keen mind for business. When needs arise, which they inevitably do, she is the attorney we call.

    Doesn't Waste Time

    An Attorney You Want Working for You

    Amanda is top notch. I’ve met and spoken to her other clients, and I agree: she’s an attorney you want working for you. Gets right to it; doesn’t waste time; knows her business – helps you with yours. I recommend her highly.

    The Consumate Professional

    I Always Feel

    Heard & Understood

    One of hallmarks of a good business person is their ability to be a good listener. I always feel heard and understood when I bring my business to Goodman, and I'm sure I'm not alone in how I feel about their abilities to wrap their heads around the issue. Normally I'd dread doing a project that requires the use of "legal", but working with Eric is painless and I no longer cringe when I hear that word. I can't recommend him enough.

    Fantastic Person,

    Great Lawyer

    If You Own a Business, He's Your Guy

    Eric is a great lawyer who really cares about his clients. He looks you in the eye and doesn't blast you with legal mumbo jumbo. I've sent many of my friends to him and would trust with anything. If you own a small or medium sized business and want to protect your IP, he's your guy.

    Knowledgeable & Straight-Forward

    I’m always confident, when Eric is involved.

    Eric Goodman is knowledgeable and provides excellent service. Mr. Goodman and his firm have provided their legal expertise on several occasions for my business needs. Mr. Goodman is always knowledgeable, straightforward in his approach and always handles the situation expeditiously. I’m always confident, with my business transactions, when Eric is involved. As I have in the past, I would absolutely recommend Eric and his firm.

  • The Blog

    Thoughts, musings, ruminations & rulings

  • Contact Us

    We're Passionate about Your Protection

    3420 Bristol Street
    Costa Mesa, California 92626
    949-622-0020
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